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TheMouseForLess Home > Disney News Blog

Disney News & Information

Archive for the ‘Disney Parks’ Category

Walt Disney Parks and Resorts Chairman Jay Rasulo Unveils New Attractions and Experiences at First D23 Expo

Saturday, September 12th, 2009

Re-Imagined “Star Tours” Coming to California and Florida in 2011 and Major Fantasyland Expansion at Walt Disney World Scheduled for 2013

Walt Disney Parks and Resorts Chairman Jay Rasulo detailed plans for future lands, attractions and adventures that will be delighting Disney guests for years to come, at the first D23 Expo. Most notable among the announcements were the confirmation of an all-new Star Tours attraction and the largest expansion in the history of the Magic Kingdom at Walt Disney World.

Storytelling is the DNA of Disney dreams and we’re always exploring new ways to tell new stories in new places,” Rasulo told a crowd at the Anaheim Convention Center in California before taking them on a “behind-the-magic” tour of their favorite Disney destinations.

Rasulo announced that a new 3-D version of the tremendously-popular “Star Tours” attraction will debut at the Disneyland Resort and Disney’s Hollywood Studios in 2011. Based on the iconic Lucasfilm “Star Wars” films, the attraction will include immersive new elements that will take guests to many familiar places in the Star Wars galaxy.

For Walt Disney World in Florida, Rasulo outlined plans for the largest expansion in the history of the Magic Kingdom, vastly increasing the size of Fantasyland by 2013. Guests will soon be able to:

 

  • Visit their favorite Disney Princess in her castle, cottage, or chateau to share a dance with Cinderella; celebrate Sleeping Beauty’s birthday with the Good Fairies; or join Belle in an enchanting story performance in the Beast’s castle library.
  • Be Our Guest and dine in one of three enchanted rooms inside the Beast’s castle.
  • Fly with Dumbo high above brand new circus grounds, twice the size of the existing attraction with a new interactive, three-ring circus tent.
  • Journey under the sea with Ariel, The Little Mermaid, in her very own attraction - also opening at Disney’s California Adventure in Anaheim in 2011.
  • Meet Tinker Bell and her friends in the magical world of Pixie Hollow

Rendering of new Little Mermaid attraction
Rendering of new Little Mermaid attraction

Rasulo provided updates on the multi-year expansion of Disney’s California Adventure including the new “World of Color” attraction slated to open in the spring of 2010 and the addition of the 12-acre Cars Land scheduled to open in 2012 where guests will literally step into the town of Radiator Springs and its six acres of hand-carved rockwork.

Rasulo noted the progress of several other recently-announced projects including the three new lands coming to Hong Kong Disneyland by 2014; the Disney Dream, the new ship being built by Disney Cruise Line; the many diverse itineraries being offered by Adventures by Disney that take guests on 19 unique, once-in-a-lifetime guided vacation experiences; and Disney’s first family destination resort on the island of Oahu in Hawaii.

Rasulo’s keynote presentation was only part of the D23 EXPO experience. Guests were able to discover:

  • Never-before-seen models of upcoming Disney attractions.
  • Up close and personal visits with Lucky the Dinosaur and Wall-E.
  • A preview of the most advanced Audio-Animatronics figures ever created by Walt Disney Imagineering.
  • Displays showcasing cutting-edge effects technologies that are being developed for Disney attractions, shows and venues.

 

 

Dateline Disney - January-February 2009

Saturday, December 20th, 2008
In This Edition:
Disney’s Hollywood Studios: “American Idol” phenomenon coming to life at Studios; Plans for ESPN The Weekend available online.
Disney’s Wide World of Sports: Brazilian running for sixth Disney Marathon win; Experts in running, fitness, nutrition share tips, perspectives during free seminars; Atlanta Braves spring training tickets go on sale in January, workouts begin in February; Disney’s Endurance Series introduces two running events.
Disney’s Dreamers Academy: 100 high school students to be treated to a look at interesting careers Feb. 12-15.
Walt Disney World Resort: New 16-parent Moms Panel to answer vacation questions in online forum during 2009.
Disney Cruise Line: Kids sail free on 3-night Disney Wonder sailings this spring.
Disney Resorts: Quick eats go high tech at new Disney’s Contemporary Resort cafe.

‘American Idol’ is “Going to Disney World!”
LAKE BUENA VISTA, Fla. – Walt Disney Parks and Resorts will create an “American Idol” attraction that will bring the television and pop culture phenomenon to life at Walt Disney World Resort in Florida, according to Jay Rasulo, chairman of Disney Parks and Resorts; Simon Fuller, CEO of 19 Entertainment; and Keith Hindle, executive vice president of FremantleMedia Licensing.
“The American Idol Experience,” slated to debut January 2009, will be located at Disney’s Hollywood Studios theme park and will follow the model of the high-energy show. Disney guests will be able to experience the challenge of auditioning, the rush of performing on stage in competition, or the thrill of judging the performances in a live interactive entertainment setting with all the glitz and glamour of the distinctive “American Idol” set.
That experience will include an audition process, open to all eligible to register, where guests perform “live” in front of a Disney’s Hollywood Studios producer for the chance to be cast in a theme park show. If shown to have that star quality during the screening process and after backstage preparation working with a vocal coach, hair and make-up it’s lights up and showtime for the lucky guest in front of a “live” audience and a panel of judges.
Guest performers with the highest votes will compete in an end-of-day Grand Finale show at Walt Disney World Resort, and the winner of the Grand Finale show will receive a guaranteed reservation for a future regional stadium audition to ensure no waiting in long lines for the “American Idol” TV show.

Disney Marathon Weekend Features Free Seminars
With Fitness & Nutrition Experts, Running Coaches, Former Olympians
LAKE BUENA VISTA, Fla. – Fitness and nutrition experts, running coaches and former Olympians will share tips and perspectives – and answer questions from the audience – during the 2009 Walt Disney World Marathon Weekend Seminar Series Jan. 8-10 at Disney’s Wide World of Sports Complex.  More than two dozen topical sessions, typically ranging in duration from 30 to 45 minutes, will be offered without charge over the three days.
Thursday seminars start between 12:30 p.m. and 6 p.m., with Disney Marathon Race Director Jon Hughes wrapping up the day with an hour-long session covering tips and information about this year’s running events.  Some highlights of the opening day include a presentation by former 10,000- and 20,000-meter world record holder and Mexico Olympian Arturo Barrios (2:45 p.m.) and sessions focusing on youth – Healthy Kids Challenge Chef presented by Cigna (3:45 p.m.) and Making it Fun for the Kids featuring world-class coach Kevin Hanson and 10-year-old daughter Samantha (4:30 p.m.).
Friday’s schedule kicks off at 11 a.m. with a discussion of ChiRunning and ChiWalking, revolutionary forms of moving that blend T’ai Chi with running and walking, presented by creator Danny Dreyer.  Hughes wraps up the schedule with a session beginning at 4:45 p.m.
On Saturday, 1972 Olympian Jeff Galloway opens the schedule at 11 a.m. with a session focusing on tips to run a personal best, with Hughes, joined by Boston Marathon Race Director Dave McGillivray, wrapping up the series at 3:15 p.m.
More information about 2009 Walt Disney World Marathon Weekend presented by Cigna is available at disneysports.com.  The program is available at http://www.nxtbook.com/nxtbooks/disney/wdwmarathon09/.

More than 550 Brazilians Following 5-Time Champion Adriano Bastos
Into Field of 45,000 Participants for Walt Disney World Marathon Weekend
LAKE BUENA VISTA, Fla. – Five-time champion Adriano Bastos will lead a contingent of more than 550 Brazilians into 2009 Walt Disney World Marathon Weekend presented by Cigna Jan. 8-11.  By winning the run through the four Disney theme parks the last four years consecutively and five times since 2003, the
30-year-old Sao Paulo runner has stirred interest throughout his country in the weekend of running and fitness events at the central Florida Vacation Kingdom.
More than 300 Brazilians join Bastos in a field of some 21,500 participants registered for the full
(26.2-mile) Disney Marathon on Sunday, Jan. 11. Another group of 250 Brazilians is among the approximately 17,000 runners set for the Disney Half Marathon on Saturday, Jan. 10. Both of those races begin near Epcot at 5:45 a.m.
In all, more than 45,000 people from all 50 U.S. states and more than 60 countries are registered for everything from the famous Diaper Dash for crawlers (12 months and under) to the new Mickey’s Mile (ages 13-under) to the distance road-running events.
Within the huge field of participants will be the most frequently honored athlete in the 16-year history of the Walt Disney World Marathon.  Saul Mendoza, a wheelchair racer who was honored as Mexico’s Athlete of the Century for the 20th century, will be vying for a 10th Disney championship.  Two athletes new to the Disney Marathon winner’s circle in 2008 also return: Women’s winner Melanie Peters of St. Petersburg, Fla., and women’s wheelchair winner Jacqui Kapinowski of Point Pleasant, N.J.
Disney Marathon weekend begins at noon Jan. 8 with the opening of Disney’s Health & Fitness Expo, a three-day event at Disney’s Wide World of Sports Complex. More information about Walt Disney World Marathon Weekend presented by Cigna is available at disneysports.com.  The program is available at http://www.nxtbook.com/nxtbooks/disney/wdwmarathon09/.

Updated Information About 2009 Edition of ESPN The Weekend
Available Online at www.ESPNTheWeekend.com
LAKE BUENA VISTA, Fla. – Sports fans who want to leap into planning for the sixth edition of ESPN The Weekend presented by Dick’s Sporting Goods – Feb. 27-March 1, 2009, at Disney’s Hollywood Studios –can visit ESPNTheWeekend.com for the latest information about the upcoming event.
The weekend will feature a lineup of athletes and top ESPN personalities such as Mike & Mike as Disney’s Hollywood Studios hosts a full slate of live telecasts including “NFL Live” and “Baseball Tonight.” There also will be unique sports experiences such as the Interactive Zone. All the fun is included with regular theme park admission.

While Diverse in Their Challenges and Accomplishments, 100 Students
Bring Common Trait to Disney’s Dreamers Academy: The Power to Dream
LAKE BUENA VISTA, Fla. – They come from America’s West, Midwest, South and Northeast.  And their stories are at least as far-flung and diverse.  There are honor roll students among them … another proud of completing 10th grade despite being homeless.  An oration contest winner … and one who is speech and language impaired. One who dreams of playing professional football … another who won a dirt bike event despite being a paraplegic.
“They” are the 100 high school students selected to participate in the Disney’s Dreamers Academy of 2009, which takes place Feb. 12-15, during national Black History Month.  In partnership with nationally syndicated radio personality Steve Harvey, Walt Disney World Resort will host the selected students for an innovative career inspiration program that includes interactive workshops, motivational talks, hands-on creative experiences and fun.
The “Steve Harvey Morning Show” conducted the Dreamer’s Contest to identify the participants – high school students who show promise but may need additional motivational support to excel.  Parents, teachers, school administrators, church groups and even the students themselves nominated more than 4,000 aspiring dreamers from across the nation for the program. The 100 participants were selected by a panel that included educators, communications professionals and business professionals.
All of the selected students share a trait: the power to DREAM.  And Disney’s Dreamers Academy aims to expose them to creative and nontraditional career opportunities in everything from culinary arts to animation, set design and show production to the business of sports, while inspiring them to exceed the boundaries of their dreams and imaginations.
During Disney’s Dreamers Academy, Disney cast members, executives and celebrities will share their blueprints for success.  Participants will also explore Disney’s theme parks and then end their special weekend with a graduation ceremony where a special guest will deliver a motivational address.
“With the nation’s attention on change and a spirit of renewed hope, we are very pleased with the excitement centered on this year’s Disney’s Dreamers Academy and the overwhelming enthusiasm it has generated from young people spanning America,” said Xiomara Wiley, a vice president of marketing at Disney Destinations.  “We want to educate and open doors for our young dreamers by helping them to realize the power within and inspiring them to discover their dreams and follow them wherever they lead.”
[EDITORS/WRITERS: A complete list of participants is available at wdwnews.com.

Single-Game Tickets for Expanded Braves Spring Training Slate
At Disney’s Wide World of Sports Complex on Sale Jan. 10
LAKE BUENA VISTA, Fla. – Individual-game tickets for the Atlanta Braves’ expanded home spring training schedule at Disney’s Wide World of Sports Complex go on sale Jan. 10 for an 18-game slate that includes a number of marquee opponents and premier opportunities.
The schedule includes World Baseball Classic Exhibition games featuring Panama (March 3) and Venezuela (March 5), a pair of contests against the Yankees (March 4 and 28) and Mets (March 17 and 21), two visits by the World Champion Philadelphia Phillies (March 1 and 8), and the second visit ever to Champion Stadium by the Boston Red Sox (March 30). Atlanta’s 18 games at Champion Stadium mark the highest number of single spring home contests for the Braves since the franchise moved to Disney in 1997.
Individual game tickets are availablethrough Ticketmaster (online at ticketmaster.com or by calling 407/839-3900) and at the Disney’s Wide World of Sports Complex box office. Prices range from $15 (general admission lawn seats) to $28 (lower reserved); please add $4 per ticket for Premium Games (Yankees, Mets and Red Sox).
Information about group tickets and mini-packs is available by calling 407/939-GAME (4263) and online at disneysports.com. The popular mini-packs will include both three-game and five-game options in 2009 and are currently on sale, giving fans their first opportunity to purchase tickets to specific games on the Braves’ 2009 spring training schedule. Fans may also purchase Atlanta Braves Spring Training travel packages through Spring Training USA. Travel packages include Braves game tickets, accommodations at Walt Disney World Resort and other benefits. Information is available online at springtrainingtours.com.
Braves pitchers and catchers report Feb. 14, marking the beginning of the 12th year the Braves have come to Walt Disney World Resort for spring training. Position players arrive Feb. 17, with the first full-squad workouts on Feb. 18.

It’s a Bigger Moms Panel for the Mouse: Disney Parks Selects
16 New Parents for its 2009 Walt Disney World Moms Panel
LAKE BUENA VISTA, Fla. Disney Parks launches its second Walt Disney World Moms Panel in January with an eclectic group of parents – 16 Disney-savvy people from the suburbs of New Hampshire and Louisiana to “neighbors abroad” in Ottawa and England who will share their own tried and true tips for planning a Walt Disney World vacation with families online at disneyworldmoms.com.
The interactive online forum consists of 15 moms and one dad who have proven their Disney knowledge and ability to field vacation-planning questions from all park-goers.  Featuring a grandmother from Indiana who treasures celebrations at the parks to a New Jersey mom who has mastered Disney vacations with a special needs child, these Walt Disney World experts ensure that no hidden Mickey is left undiscovered.
Welcoming the Moms into their new roles is Kim LaPaglia from Annville, Pa., a member of the inaugural panel who will continue to lend her Disney smarts – this time to families sailing aboard Disney Cruise Line.  For more information, visit disneyworldmoms.com.

Kids Sail Free on 3-Night Disney Wonder Sailings this Spring
CELEBRATION, Fla. – Disney Cruise Line, a leader in the family cruise segment, is making it easier than ever for families who have dreamt of taking a Disney cruise vacation to sail the most magical ship afloat with a “Kids Free” special offer on three-night cruises this winter and spring.
Guests 12 and under can sail free on three-night voyages aboard the Disney Wonder when accompanied by two full-fare paying guests within the same stateroom. This offer is valid for most sailings from Jan. 22 to May 28, 2009, and covers a variety of stateroom categories, ranging from deluxe family staterooms with verandahs to standard inside staterooms. However, there are a limited number of staterooms available for this special offer. While the cruise fare with this special offer is free for guests 12 and under, guests who book will be responsible for Government Taxes and Fees for all stateroom occupants, including those 12 and under.
Guests who sail during this time period will enjoy a whole host of new offerings on the Disney Wonder. The ship recently launched a 3-D cinematic experience in both the Walt Disney and Buena Vista theaters where guests can enjoy first-run, full-length 3-D films such as Walt Disney Pictures’ “Bolt” and the upcoming “Jonas Brothers: The 3-D Concert Experience.” This past spring the Disney Wonder premiered a lavish theatrical production, “Toy Story-The Musical.” Additionally, young cruisers will delight in new activities at the Oceaneer Club and Lab featuring characters and storylines from popular Disney Channel movies.
To book a vacation or to get complete details on the “Kids Free” special offer, guests can contact their travel agent, visit disneycruise.com/kidsfree or call Disney Cruise Line at 888/DCL-2500. Guests should mention or input booking code “FREE” when making the reservation.

Disney’s Endurance Series Introducing 2 Road-Running Events
LAKE BUENA VISTA, Fla. – Road-running enthusiasts will have new opportunities to run for fun at Walt Disney World Resort this spring as Disney’s Endurance Series introduces ESPN The Weekend 5K Feb. 28 and Disney’s Princess Half Marathon Weekend presented by Lady Foot Locker March 6-8.

The ESPN The Weekend 5K at Disney’s Hollywood Studios will include special appearances by ESPN talent, and a portion of every entry fee will benefit the V Foundation for cancer research.  Kids races are also offered.

The Princess Half Marathon Weekend will bring women of all ages together to participate in an event designed just for them – with the Disney Princesses as the inspiration.  The weekend includes a half marathon, a family 5K, kids races and an expo.
More information and registration for all events is available at disneyenduranceseries.com.

Food at the Touch of a Screen at New Contempo Cafe
LAKE BUENA VISTA, Fla. – Quick-service eats go high tech at the new Contempo Cafe in the Grand Canyon Concourse at Disney’s Contemporary Resort.  Walt Disney World guests peruse the menu on electronic boards with color photos, then place orders at touch screens and head directly to a cashier.  Seating is in a casual 147-seat dining area with red and blue accents and views of the Disney monorail passing through the famous hotel, and a 9-story mural with 18,000 hand-painted tiles by artist and Disney Legend Mary Blair.
A pager blinks when food is ready for pickup at the counter.  Thin-crust pizzas, hearty deli sandwiches on ciabatta and house-made soups of the day are among selections, as well as a healthful grilled mahi sandwich with citrus-apple slaw or vegetable bake with feta cheese. Open for breakfast, lunch and dinner, there also is a “grab ‘n go” area with drinks, salads and fresh fruit.
Prices are not on menu boards but on the touch screens, where guests can order in Spanish or English.  Diners can choose a salad with dressing on the side, for instance, different kinds of cheeses for burgers, or salad or chips with sandwiches.
Contempo Cafe is open daily from 7 a.m.-10 p.m., serving breakfast until 11 a.m.  The “grab ‘n go” is open 6 a.m.-midnight.  The restaurant is part of Disney’s Contemporary Resort revitalization that includes the new Wave restaurant on the first floor and a new game arcade and refurbishment of the Outer Rim lounge on the fourth floor concourse.

Just in time for Halloween: Face Painting Tips from a Disney Parks Expert

Friday, October 17th, 2008

LAKE BUENA VISTA, Fla. — A glitter-dusted tiara for a dainty princess…a bandana, eye patch and a scruffy beard for a pirate…whimsical wings for a fairy…brightly colored stripes and wispy whiskers for a not-so-ferocious tiger.

Instead of buying additional costume accessories to create these looks, why not try painting them on? Face painting is popular with guests of all ages at Walt Disney World, and it’s a great – and safe – way to enhance any costume. Not only can the looks be more customized to the child’s personality, the child’s range of vision is not affected as it could be in a store-bought mask.

Here are some timely tips for applying face makeup from Rebecca Downin, one of the face painting artists in Mickey’s Toontown Fair in the Magic Kingdom:

  • Always use a water-based theatrical makeup, one that is hypo-allergenic and non-toxic.
  • Begin the design by using a soft, round sponge to apply the larger areas of color on the child’s face.
  • Then, use thin brushes (smaller brushes from local craft stores will do nicely) to paint on details and lines.
  • Once done with the design, use baby wipes and moist cotton swabs to clean up the edges. Then, make any needed corrections.
  • For an extra-special, finishing touch, use the detail end of a small brush to apply a dab or two of non-metallic, round-cut glitter.
  • At-a-Glance: ‘Celebration Vacations’ Come to Life at Disney Parks

    Thursday, September 25th, 2008

    WHAT: Beginning Jan. 1, 2009, Disneyland Resort in California and Walt Disney World Resort in Florida will invite guests to celebrate their lives’ special moments – large and small – with family and friends at the place where dreams come true. New research shows that families are planning trips around life’s special moments, memories and milestones to celebrate with loved ones. It’s a newly identified, national trend dubbed by experts as “celebration vacations.”

    WHEN: Beginning Jan. 1, 2009, for guests at the Disneyland and Walt Disney World resorts.

    ‘CELEBRATION VACATION’ TREND: A national study by a leading travel research firm – Ypartnership – reveals a widespread new trend. The study shows that consumers are taking more and more “celebration vacations” as a way to mark milestones and other special moments in their lives with a family vacation. Some of the study’s key findings include:

    o 7 out of 10 revealed they have taken a vacation primarily to celebrate a special occasion.
    o Most people taking “celebration vacations” are looking for: a variety of activities for everyone, kids’ activities and activities that adults and children can experience together.
    o Disney parks topped the survey of destinations for a family “celebration vacation.”

    BIRTHDAY FUN FOR FREE: Crowning the celebration is a Disney Parks first: Guests can receive free admission to one of the Walt Disney World or Disneyland theme parks on their birthday in 2009. All it takes is a valid ID including proof of birth date. (Guests who already hold a multi-day ticket or an annual pass that they will use on their birthday can choose an alternate birthday treat instead, but will not be entitled to a cash refund or credit.) Guests can get more details and start the process by registering their birthdays at www.disneyparks.com.

    HOW DO I CELEBRATE? MAGICAL EXPERIENCES APLENTY: At Walt Disney World Resort, guests can add on to the fun, choosing from more than 200 experiences ranging from breathtaking (fireworks cruises, sunrise safaris, diving the depths among sea life) to mirth-making (Bibbidi Bobbidi Boutique, character dining, kids’ pirate adventures). At Disneyland Resort, more than 50 magical experiences can be selected including “My Disneyland Birthday Party” and unique Disneyland guided tours.

    PLANNING NOW EASIER THAN EVER: New Web planning tools will make it easier than ever for guests to create celebrations large and small, with opportunities to customize and personalize their experiences.

    PUTTING ‘SPECIAL’ IN SPECIAL OCCASION: Disney advance planners can custom-order cakes, flowers, balloons and more. The fun even extends to table-service restaurants where celebrants can make special dining arrangements.

    IT’S A PARTY IN THE PARK!: A celebration street party invites guests of all ages into the heart of the castle parks to join Disney characters and dozens of performers in a celebratory song and dance party at the Magic Kingdom park at Walt Disney World Resort in Florida and Disneyland Park in California.

    In 2009, Come to a Disney Park on Your Birthday and Get In Free! A Disney ‘First’ Launches ‘Celebration Vacation’ Travel Trend

    Thursday, September 18th, 2008

     NEW YORK (Sept. 18, 2008) – Everyone who visits a Walt Disney World Resort or Disneyland Resort theme park on their birthday in 2009 can get in free, as Disney Parks embraces a newly identified family travel trend called “celebration vacations.”

    In this new national trend, American families are hitting the road to mark life’s special occasions – birthdays, anniversaries, graduations, reunions and more – with a “celebration vacation.” In 2009, Walt Disney World and Disneyland Resorts will lead this growing trend with new entertainment and services that allow guests to turn their personal milestones into magical Disney experiences.

    And to kick it all off – a first-ever opportunity for guests to receive a free ticket to one of the Walt Disney World or Disneyland theme parks on their birthday in 2009.

    “Birthdays are the one occasion that we all share every year,” said Jay Rasulo, chairman of Walt Disney Parks and Resorts, at an announcement event today in New York. “We thought a free birthday ticket would be the icing on the cake as we extend this new ‘celebration vacation’ trend to Disney Parks.”

    Disney parks provide the perfect setting for this new style of vacation that celebrates the special occasions in life, Rasulo added.

    Whether a guest is celebrating a birthday, an anniversary, Quinceañera or any special occasion, Disney parks already are filled with favorite characters, world-class attractions and entertainment, and legendary guest service – exactly the “something for everyone” that trend-watchers say families look for in a “celebration vacation.”

    “The special moments in your life become truly magical when you celebrate at a Disney park,” Rasulo said. “Sharing a milestone at Disney connects families, friends and generations.”

    Nationwide Survey Reveals ‘Celebration Vacation’ Trend

    A nationwide survey of nearly 4,600 adults conducted by Ypartnership – co-author of the influential National Travel Monitor – showed that 70 percent of U.S. leisure travelers have taken a vacation with the primary purpose of marking a special occasion in their lives – a “celebration vacation,” as Ypartnership President and CEO Peter Yesawich termed it.

    Respondents mentioned a broad range of events worth celebrating with a special vacation – not just birthdays and anniversaries but a first vacation with children, a job promotion or recovery from an illness.

    Whenever something positive happens in their lives, people seek out ways to make them more special, Yesawich said, and vacations are clearly perceived as both an appropriate and desirable way to do so.

    Time does pass quickly and there is a growing trend to slow down our frenetic lifestyles and stop to rejoice around the things that matter,” he said. “Families on ‘celebration vacations’ are looking to truly commemorate moments in their lives – in special places everyone can enjoy.”

    Research showed that when they take that “celebration vacation,” families are looking for destinations that provide activities for children and – better yet – activities adults and children can enjoy together.

    Given these findings, it’s not surprising that Disney Parks topped the list of destinations where families would most like to celebrate these special occasions,” Yesawich said.

    Turning Life’s Special Moments Into a Personal Disney Celebration

    “We see our parks as the ideal setting for a personal celebration,” Rasulo said. “Guests can immerse themselves in their favorite stories and their favorite characters, creating a visit they’ll never forget.

    “And when our cast members get involved, it feels as if the entire park is celebrating along with you.”

    At Walt Disney World Resort, guests can add on to the fun, choosing from more than 200 experiences ranging from breathtaking (magical fireworks cruises, sunrise safaris, diving the depths with undersea creatures) to mirth-making (Bibbidi Bobbidi Boutique, character dining, kids’ pirate adventures). At Disneyland Resort, celebrants can book more than 50 magical experiences, including “My Disneyland Birthday Party” and unique Disneyland guided tours.

    With all there is to do in Disney parks, guests can tailor their celebration with favorite attractions, favorite characters and special experiences. Maybe they have a “princess” day with themed meals, shows, attractions and perfectly princess merchandise at Disneyland. Or they turn Walt Disney World “wild” with trail riding, bass fishing and water skiing.

    Even before the Ypartnership findings, Disney noticed the celebration trend happening in its parks, Rasulo noted. For instance, guests have visited the parks to propose marriage, celebrate a child’s passage into high school, or pull the whole family together for the golden anniversary of their parents. “But Walt Disney World and Disneyland are now poised to champion milestone vacations for families and friends in a breakthrough way,” he said. “We’re asking our guests, ‘What will YOU celebrate?’

    “Part of the celebration is all the firsts that magically happen at Disney Parks,” Rasulo said. “Guests become the star of their own celebration. It could be a first trip to Disney or a first family vacation without the stroller. We want to make a first visit – and every visit – even more memorable.”

    Even if they’re not celebrating, Rasulo said, guests will be immersed in a “Celebrate Today!” spirit, making every day a party.

    Making it Easier than Ever to Plan

    Planning any event can be a challenge. With Disney’s new celebration planning tools, it’s easier than ever for guests to plan celebrations large and small, customizing and personalizing each experience and tending to all the details, from a special cake to an elaborate one-of-a-kind celebration that only Disney could create.

    Thanks to new Web tools, guests can discover magical experiences, unique events, dining enhancements and more.

    Disney’s planning services allow guests to stay focused on what really matters – the people closest to them. And vacation packages make celebrating at Disney right for any budget.

    Customizing Your Celebration

    Depending on the Disney park they are headed to, guests can order everything from special dining to princess tea parties, from yacht cruises to treasure hunting on a pirate sailing adventure, from a quiet trail ride to parasailing thrills. Or they can opt for magical experiences for their group – from dessert parties to a Magic Kingdom fireworks cruise to special entertainment.

    Among add-on experiences guests can choose to customize their “celebration vacation”:

  • Custom Bakery Cakes and Signature Desserts: Disney chefs create an unforgettable finale to a special dinner with a beautifully decorated cake themed to any occasion or a new line of celebration desserts.
  • For Lovebirds: Sweetheart dinners for two in which couples can clink “Celebrate Today!” champagne flutes.
  • Family Portraits: Capture the memory with a portrait session with Walt Disney World photographers. Build a custom photo album with Disney’s PhotoPass.
  • Personalized Souvenirs: Mark your occasion with personalized Mouse ears, character T-shirts and collectible pins.
  • Decorate Your Disney Guest Room: Step into a resort room decorated to fit your celebration theme with confetti, banners, surprises and more.
  • Stay Inside a Dream Theme: Book a themed guest room at either destination – princess-themed or Mickey-inspired at Disneyland or – coming in 2009 – pirate-themed at Walt Disney World Resort.
  • Set Sail: Book a private romantic cruise on a yacht or set your party afloat on a shared magical fireworks voyage.
  • Go Inside the Magic: Behind-the-scenes tours take you inside the storytelling, adventure and history of Disney Parks.
  • Disney Story Book Experiences: Choose from pirate adventures, tea parties, princess makeovers and more – all with the magic of Disney.
  • Disneyland Parties: “Celebration Roundup and Barbecue at Big Thunder Ranch,” all-new, is a full-blown party complete with frontier entertainment, goodie bags and a surprise treat for everyone – no matter what they’re celebrating. “My Disneyland Birthday Party” features cake decorating, party hats and even Mickey and Minnie pay a visit.
  • Celebrating in the Parks

    Disney is unwrapping all-new entertainmentwith memory-makers in mind, allowing guests to focus their celebration on favorite characters, favorite attractions and favorite stories to create a custom celebration in the park. New park experiences coming in 2009 for all park guests to enjoy:

  • Street Parties: Magic Kingdom at Walt Disney World Resort and Disneyland Park come to life with interactive street parties. The call to “Celebrate Today!” goes out to guests, music floods the streets, dancing kicks into high gear and the parks become “the happiest party on Earth.”
  • Tomorrowland Party: A high-energy, retro-futuristic music video dance party features Stitch, an interactive dance troupe, and a DJ celebration host who’s inviting all Walt Disney World guests to come party, dance and celebrate.
  • Park Décor: The parks will be decorated with colorful banners, balloons and festive party
    hats – as if awaiting your celebration.
  • Buttons: Complimentary celebration buttons will help Disney cast members and fellow guests recognize you and your celebration.
  • Memories to Last a Lifetime

    Disney parks are the ultimate setting for any celebration, turning a special occasion into a magical Disney experience. And with the opportunity of free admission to a Walt Disney World or Disneyland Resort theme park on your birthday in 2009, it’s even more special. All it takes is a valid ID including proof of birth date. Guests can get more details and start the process by registering their birthdays at www.disneyparks.com.

    “We believe Disney parks are uniquely positioned for any celebration and offer the ultimate setting for marking a cherished milestone,” Rasulo said. “People trust Disney to make an occasion truly magical. And now more than ever, Disney will help guests seize those special moments and turn them into memories that will live forever in their hearts.”

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